Introduction to Marketing
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| Introduction to Marketing edx course |
Discover the principles of marketing, including methods and tools used in a variety of businesses.
Estimated 6 weeks
3–5 hours per week
About this course
Marketing is an essential job in all businesses and organisations, and it is growing increasingly important in today's global economy. This course will teach you essential principles and skills to help you better understand and thrive in marketing, regardless of your sector background. Market research and its role in strategy, brand strategy, pricing, integrated marketing communication, social media strategy, and other issues are covered.
Learn from the marketing faculty at the Sauder School of Business's award-winning teaching methods. This course will use a marketing lens to complex business and organisational problems, assisting in holistic decision-making that is aligned with consumer and corporate goals.
info
UBCx is an institution.
Business and Management
Introductory level
Prerequisites:
Candidates who wish to pursue the Professional Certificate programme in Business Fundamentals must first complete BUS1x Business Foundations and BUS2x Business Communications.
Language: English
English Video Transcript
Professional Certificate in Business Fundamentals is a related curriculum.
What you'll learn
UBCx is an institution.
Business and Management
Introductory level
Prerequisites:
Candidates interested in pursuing the Professional Certificate programme in Business Fundamentals should first finish BUS1x Business Foundations and BUS2x Business Communications.
Language: English
English Video Transcript
Professional Certificate in Business Fundamentals is a related curriculum.
Who can take this course?
Unfortunately, learners residing in one or more of the following countries or territories will be unable to enrol in this course: Iran, Cuba, and Ukraine's Crimea region.
While edX has sought for approvals from the US Office of Foreign Assets Control (OFAC) to distribute our courses to students in specific countries and locations, the permissions have not been granted.
we have obtained are not wide enough to allow us to offer this course in these places.
edX deeply regrets that US sanctions restrict us from offering all of our courses to everyone, regardless of location.
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| Introduction to Marketing edx course |
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